Digital PR
Earned coverage from publications people read.
We pitch journalists at established outlets with stories, data, and commentary they can actually use.
About this service
Why digital PR is different
A link from a national publication or a respected industry outlet does more for your domain authority than dozens of placements on smaller sites. The trade-off is that journalists are harder to reach and slower to convert.
Our approach is to give them something genuinely worth covering: original data, an expert source, or a timely angle on a story they are already chasing.
How we earn coverage
How we earn coverage
We treat every campaign as a story-first effort, not a link-first one.
We develop story angles based on your data, expertise, or industry timing
We pitch journalists directly with relevant, on-deadline material
We respond to live journalist queries through services like HARO and Qwoted
We coordinate expert quotes from your team when reporters need a source
We track every placement, link, and brand mention in your report
Process
How we work
Story development
We work with you to identify angles, data, or expert commentary worth pitching.
Media list build
We compile journalists actively covering your topic at relevant outlets.
Pitching
We pitch by hand, follow up appropriately, and respond to live queries.
Coordination
When a journalist responds, we coordinate quotes, data, or interviews.
Reporting
We log every placement and link in your monthly report.
Who this fits best
Who this fits best
Brands with original data
Survey results, internal data, or research worth publishing.
Founders and subject experts
When you have a perspective journalists will quote.
Companies in fast-moving sectors
Where ongoing news cycles create regular pitching opportunities.
FAQ
Common questions
What kind of coverage should I expect?+
It varies by sector. We aim for a mix of national outlets, industry trade publications, and respected niche sites. We will set realistic expectations on the strategy call.
Do all placements include a link?+
Most do, but not all. Some publications include brand mentions without links. We track both.
How long before I see results?+
Pitching is steady work. First placements often land within thirty to sixty days. The pace builds as relationships develop.
Ready to start?
Tell us about your site, your goals, and your timeline. We will come back with a clear plan and an honest opinion.